By HE WEI in Shanghai ( China Daily)
Area envisioned as role model and pilot project for economic reform
The Shanghai municipal government unveiled the China (Shanghai) Pilot Free Trade Zone onSunday, which is widely expected to create an efficient market environment for domestic andforeign enterprises in a wide variety of businesses.
The move seeks to free up the overloaded administrative approval system and introducemeasures to encourage innovation and internationalization.
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Shanghai's top leader Han Zheng attends the inaugural ceremony of the Shanghai pilot free trade zoneon Sunday. Thirty-six companies were given licenses to operate in the zone, which covers more than 28square kilometers.[Gao Erqiang / China Daily]
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Commerce Minister Gao Hucheng said the zone is set to become a pilot project for economicreform and a role model in efforts to upgrade the Chinese economy.
Dai Haibo, deputy secretary-general of the Shanghai municipal government and vice-director ofthe zone's management committee, said the guiding principle is to shift the overriding role ofthe government from administrative to supervisory. Enterprises will no longer need to seekgovernment approval for many of the things they want to do in the zone.
In three years, the country will build on the experience gleaned from the Shanghai free tradezone, and further reform targets may be set, Dai said.

These include, in certain areas, no administrative approval required forcompany registration, no restrictions in equity ratios and limited disclosurerequirements.
The cornerstones are the reform of power structures and governmenttransparency, with positive changes in policy coordination, informationtracking and effect evaluation.
A case in point is the treatment of foreign investors as nationals in economic sectors that arenot specifically restricted, said Liu Yajun, director of the department of foreign investmentadministration with the Ministry of Commerce.
To encourage and simplify foreign investment, an Internet-based registration system will beintroduced for enterprises whose business portfolios do not fall in the restricted areas, Liu said.
That would effectively shorten the registration period from the current 29 days to a minimum offour days, Dai said.
A fast-track channel has also been established to lure financial institutions with strongprofitability and risk-control capabilities to enter the zone, said Liao Min of the Shanghai branchof the China Banking Regulatory Commission.
He confirmed that banking regulators will adjust loan-to-deposit ratios and other regulatoryrequirements for banks operating in the area.
A series of customs clearance and supervision policies have been initiated to offer morecomplete, convenient and transparent foreign trade services, said Zhang Wansheng, directorof the General Administration of Customs' processing trade and bonded system department.
For instance, companies can have their cargo transported into warehouses before they declarecustoms, said Zhang, adding that a unified information monitoring system will be set up tosupervise entrants.